Seller Central: Promotions, Coupons and Deals
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To be eligible for lightning or seven-day deals, you must be a professional seller with at least five seller feedback ratings per month, and an overall rating of at least 3.5 stars. Additionally, your products must meet the following criteria. They must have a sales history in Amazon stores and at least a three-star rating.
show moreYou must include as many variations as possible in the deal. The product must not be restricted products or offensive, embarrassing, or inappropriate products. The products must be prime eligible in all regions. The products must be a new condition. Your products must be compliant with the customer product reviews policies.
They must be compliant with Amazon’s pricing policies and they must be compliant with deal frequency policies. It is important to note that if your product or products are approved for a lightning or seven-day deal and then violate any of the above criteria, your deal will be canceled or suppressed immediately, and you may still be liable for the deal fees.
You will also notice that eligible products are normally automatically displayed in the deals dashboard.