In this module we will be taking a deep dive into the following subjects:
What are Amazon Variations?
We will break down what are Amazon variations and how they impact the shopping experience.
Best Practices for Variations
Learn our favorite techniques for creating variations that improve sales.
Poor Variations and How to Avoid Them
Understand what makes a good versus a bad variation as well as the potential cost of bad variations.
Advantages of Variations
Learn about all the reasons why you should put time and effort into your variation structure.
After Finishing this Module
You will be able to:
• Understand what are Amazon variations;
• Differentiate between good and bad variations;
• Create variations in Vendor and Seller Central;
• Understand the importance of swatches.
