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March 31, 2022 By Johnny Admin

The Amazon Ecosystem and Terminology Advertising and Reporting Questions
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  1. Question 1 of 10
    1. Question

    Is the following statement true or false?

    An Amazon A/B testing tool helps ecommerce sellers figure out what exactly about their product listing drives customers to act.

    Correct
    Incorrect
  2. Question 2 of 10
    2. Question

    Is the following statement true or false?

    Your Account Health on both Seller Central and Vendor Central is displayed on the home page of either dashboard.

    Correct
    Incorrect
  3. Question 3 of 10
    3. Question

    Is the following statement true or false?

    Advertising cost of sales (ACOS) is the percentage of direct sales you made from Sponsored Products ads, or the overall brand sales you made from Sponsored Brands that resulted from your advertising campaign.

    Correct
    Incorrect
  4. Question 4 of 10
    4. Question

    Is the following statement true or false?

    Costs attribution tells you which specific adverts are driving sales.

    Correct
    Incorrect
  5. Question 5 of 10
    5. Question

    Is the following statement true or false?

    With Automatic Campaigns, sellers select budgets and Amazon automatically finds keywords that match your product’s category, related products, and your product’s descriptions.

    Correct
    Incorrect
  6. Question 6 of 10
    6. Question

    Is the following statement true or false?

    The Amazon sales rank – also called the Amazon Best Seller Ranking (BSR) or Best Seller List – is a number which captures the item’s popularity in a certain category.

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    Incorrect
  7. Question 7 of 10
    7. Question

    Is the following statement true or false?

    The Buy Box Percentage is the percentage of page views where the Buy Box appeared on the page for customers to add your product to their cart.

    Correct
    Incorrect
  8. Question 8 of 10
    8. Question

    Is the following statement true or false?

    Campaigns group your adverts by their advertising budgets and dates.

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    Incorrect
  9. Question 9 of 10
    9. Question

    Is the following statement true or false?

    Your click-through-rate (CTR) is the total number of clicks your advert gets divided by the total number of impressions.

    Correct
    Incorrect
  10. Question 10 of 10
    10. Question

    Is the following statement true or false?

    Your cost-per-click (CPC) is the amount you pay when a customer clicks your advert.

    Correct
    Incorrect

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