Vendor Central Promotions, Coupons and Deals
Transcription
In order to create a best deal, select promotions from the dropdown menu of the merchandising tab on the top menu of vendor central on the next page, click the start and new campaign button on the top right side of the page on the following page, click the, create a best deal button to the right side of the best deal block.
show moreOn the following page, select your vendor code from the dropdown menu. You supplied as well as your billing contact. Choose your start and end dates for your campaign in the relevant box below. Knowing that the best deal only runs for up to two weeks at a time, you can then choose to add your products to your campaign in one of two ways.
Option 1, enter the ASINs you wish to create best deals for in the refined by box to the left of the page, click the add button alongside the ASINs you searched for as they appear in the blocks to the left of the refined by section. You can then proceed to enter one discount as a percentage or monetary value for all selected ASINs or individually enter unique discounts per ASIN.
Note that the minimum discount you can offer on a best deal is 10%. You will notice that as you enter your discount value, Amazon gives you a cost breakdown under the product that is your cost to Amazon. The current retail cost on the Amazon marketplace and the likely promotional price, your percentage will change to a monetary value in the box as well.
Note that you can make one of the ASINs. If you have selected multiple ASINs for this best deal, a hero product by ticking, the make hero product box alongside the ASIN that you would wish to make the hero product.
Option 2, you can add products by clicking the add button alongside the ASINs, as they appear on the left side of the page, including those that appear as eligible, which you can also select all by simply clicking the add X eligible products on this page button, you can then proceed to either end to one discount as a percentage or monetary value for all selected ASINs or individually enter unique discounts per ASIN.
Note that the minimum discount you can offer on a best deal is 10%. You will notice that as you enter your discount value, Amazon gives you a cost breakdown under the product that is your cost to Amazon. The current retail cost on the Amazon marketplace. And the likely promotional price, your percentage will change to a monetary value in the box as well.
Make note here that if you have selected multiple ASINs, as we have done in this instance, you can scroll down and select which ASIN you would like to make your hero product by clicking the make hero product box.
Note that for both of the above options, you will be notified if this ASIN is not suitable by a message appearing in a block to the right of the ASIN that says no retail offer. Alternately, once you have selected your products and entered your discount, some items may be flagged with a notice to the left of the page saying based on our forecasting model, this product will not meet our financial or demand requirements for promotion.
With a more info link, which will explain more about why that they don’t meet the requirements. There is a third option as well, to add your products, using a spreadsheet, which you can do by clicking the link that says, add products with a spreadsheets in the popup window, click on the button that says download spreadsheet, template.
Once you have opened the spreadsheet you have downloaded, you can enter all the ASINs you wish to have in the best deal. In column a under the ASIN field, then select your per unit funding input type from the dropdown menu, which can be a percentage or a dollar amount. Once you have selected this, you can then answer the per unit funding amount in column C.
Once you are happy with everything you have input into the spreadsheet, save it, and then return to the same page. Click the add palettes with a spreadsheet button again, and now click the browse button to the right of the popup window. Select your spreadsheet. You wish to upload and click the yellow submit button.
Once you have completed adding your products with the relevant discounts, click on the button to the top, right of the page that says continue to next step here. You can review your best deal promotion and choose to edit it further by clicking the edit promotion details button or finalize the promotion by clicking the submit promotion button.
Items to take note of in your overview of the merchandising fee lines and estimated promotion demand. Amazon will review your submitted campaign. And if approved, we’ll send you an agreement to accept which we will go through in the billing video of this section.