Product Reviews, Seller Feedback and Customer Questions
Transcription
Are you ready to get set up as a vendor central official contributor. Here are the steps to add a user to your team to officially contribute. The first step is to identify the user who will be answering the questions. If this user is not on vendor central, currently invite them to your vendor group. Once a user accepts the invite.
show moreYou must create a non admin account for the user. Next, provide the customer interaction permission to the user from vendor central. Once the rights have been granted, ask the user to log into amazon.com using the same credentials, their vendor, central email and password, and create a public name. They will next go to the profile page, click, create my profile.
Make sure that the name in the big box is representative of your company. Some examples are Jane DOE Acme, Incorporate. Community support, widgets corporation, Bob Smith, VP. Production manager for video games. This email address will not receive email questions and be able to comment our reviews in official capacity.
Once the account is set up, you can see how easy Amazon makes it to respond to customer’s inquiries. It is not mandatory to answer every question or respond to every comment, but it is recommend. It’s also a public face to be associated with your brand. It provides seller authenticity and it empowers you to answer questions, to help convert a casual shopper into a brand loyal customer.