Fundamental of Amazon content
Transcription
Variations also in his parent child relationships are sets of products that are related to one another good various relationship listings allow buyers to compare and choose products based on different attributes, such as size, color, style, or other characteristics from the available options on a single product detail page.
show moreHere’s an example of how a variation appears to customers. For example, a customer is searching for a shift dress, might click on a product detail page for a shift dress that comes in seven sizes, extra small, small, medium, large, etc, and two colors red and black. Rather than a cluttered view of all possible color and size combinations, the customer can select a preferred size and choose the color from the two available color variations.
If variations were not utilized in this listing, we will get a whopping 14 listings instead of one listing with all size and color options. Think of the work on the shopper side to find the size that they would need. Examples of good variation. Families are items of clothing that come in different sizes, like small, medium, and large items that come in different colors, anything from shades of lipstick, to patterns on water, drinking bottles, rugs that come in different sizes and patterns, different sense, and bodywash different quantities, less pack sizes.
All of these examples and much, much more benefit from a parent-child relationship.