GOALS

Web and Search Related Terms

Welcome to the Core eCommerce Terminology Course.  In this section you will learn all about the various terms and programs used when it comes to Web and Search Related topics.

In this module we will be taking a deep dive into the following subjects:

Attribution Model

We will explain what an Attribution Model consists of.

Cookies

We will go through what Cookies are and why you should be aware of them.

Search Engine Optimization

We will explain SEO and how it impacts everything online.

And more

We will briefly look at other related terms to this topic such as 301 Direct, Keyword Stuffing, Landing Page, etc.

After Finishing this Module

You will :

• Know what the Attribution Model is;
• Know what Cookies and SEO are; and
• Understand a few more other pertinent terms for this topic.