Master managing a Seller Central Catalog
Transcription
Before you head off onto seller central and start listing products that you may not have all the information seller central requires of you for a listing. It is imperative that you know where to find the file templates and understand what is required in each, on your seller central dashboard, select add products via upload from the dropdown menu of the inventory tab on the top menu.
show moreClick on the download an inventory file tab along the top of the page, you now have two templates you can select to download, the first option in step one involves you typing in the type of product you wish to sell in the search cell or selecting your category from the menus provided under the product classify a heading.
The search tool option will give you all available templates that you can choose from. The downside to this is if your product fits into more than just one type of classification, select one of the options, and then choose. Which mode of template you wish to download noting that light mode contains only required fields, which is the minimum requirement for a listing with Amazon. Advanced mode, which contains everything. And the one we recommend as the more information you can provide for a listing, the better your search optimization, and the more likely your customers will know exactly what they’re purchasing and custom mode, where you can add your own fields.
We do not recommend this option as there may be vital information you miss adding and may need to add later anyway. Once you have made your selections. Click the yellow generate template button to the right of the page. When you download and open your template, you will see the following tabs at the bottoms, Instructions, which outlines how to complete the template, images which gives the format and details of the images you can use.
Example which provides example listings for you to refer to. Data definitions, which explains what each of the fields in the template refers to. Template, which is where you will fill in your product, listing details, browse data, which indicates the browse nodes for your listings in this template and valid values, which tells you which cell values and text, etc is permitted in the template.
The second option for selecting a template would be to select your categories from the product classifier table instead. Again, choose your mode for the template. And we still recommend advanced mode.
Click the yellow generate template button to the right of the page. Download and open your listing template. The template will have the same tabs at the bottom containing the same information. It is important to understand which templates are available to you and what categories Amazon defines products buy.
Before you can begin preparing your products for listing, we recommend that you try to complete every field you can in these templates to assist with your SEO and ensuring your product listings are as complete as you can make them thereby assisting customers when searching for and selecting your products.
Further to this. The last section on this page is to be found under the inventory files, hitting at the bottom of the page. The table presented will show you the various templates you can download and what they’re intended for. The most important three to take note of here in this table for purposes of this course are the category specific inventory files. Which we will go through in later videos. The inventory loader template used for products that are already listed with Amazon and the price and quantity file to update price and quantity of your inventory listings.