Vendor Central Reports and Analytics
Transcription
Your Amazon search term report can be filtered by department search term ASIN or product and timeframes of daily, weekly, monthly, or quarterly with the relevant, additional job done menu options to the right of this timeframe selection. The table presented for this report gives data under the following headings, the department in which the ASINs product is being sold in that time period, the keyword searched by Amazon customers in that time period, the ranking based on search frequency in that time period, the most clipped ASIN based on the search results in the selected timeframe.
show morePercentage of clicks that the product received in comparison to the total clicks based on the search results in the selected timeframe, the percentage of conversions that the product achieved in comparison to the total conversions based on the search results in the selected timeframe. The second most clicked ASIN based on the search results in the selected timeframe.
The percentage of clicks that the product received in comparison to the total clicks based on the search results in the selected timeframe, the percentage of conversions that the product achieved in comparison to the total conversions based on the search results in the selected timeframe, the third most clicked ASIN based on the search results in the selected timeframe, the percentage of clicks that the product received in comparison to the total clicks.
Based on the search results in the selected timeframe and the percentage of conversions that the product achieved in comparison to the total conversions based on the search results in the selected timeframe, the most useful Amazon brand analytics reports are the Amazon top 100 search terms report. It allows vendors to view the top 100 search terms by Amazon category worldwide.
A rank assignment is on the basis of popularity. The Amazon search terms report is very valuable for promoters. You can look up search terms to determine the top three clicked ASINs for that term. You can also look up ASINs to discover all of the search terms where that ASIN is one of the top three clicked products.